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“Never in the history of the IoD has the global marketplace appeared so complex and so uncertain. But this shouldn’t be an excuse to run away and hide. Companies need to actively engage in new and imaginative ways of analysing the future.”
Professor Graeme Leach, Chief Economist and Director of Policy, IoD
What is the Forward Thinking Report?
We have teamed up with the Institute of Directors (IoD), one of the UK's most authoritative business voices, to produce the Forward Thinking Report. The report offers the first comprehensive analysis of how UK companies think about the future external environment, be it political, economic, social, technological, demographic or environmental. More importantly, it offers practical steps to implement successful forward thinking, whatever a business’s size or industry. The Forward Thinking Report also contains a wealth of practical advice on how organisations of all sizes and sectors can create competitive advantage by adopting forward thinking measures, including a comprehensive 15 point check-list.
Key Report Findings
During 2008, Barclays Corporate and the Institute of Directors (IoD) surveyed hundreds of senior directors from UK companies, held 13 roundtables with a cross section of industry and regional businesses as well as interviewing leading business figures and academics. This process has underlined the importance of forward thinking and the limitations in current practices. We have outlined some of the key findings below. To read the full report, register via the below link and we will automatically email you an online version.
REGISTER HERE to receive the Forward Thinking Report
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More than a quarter of UK companies
surveyed admit they do no analysis of the
future external environment. This equates
to 500,000 businesses across the UK.
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A quarter of those questioned also believe
their company has already underperformed
due to inadequate thinking about the future
external environment.
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Over half of businesses think the UK lacks
a culture which encourages better future
analysis.
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Retail has proved particularly unsuccessful
at forward thinking, with 43 per cent of
retail respondents not analysing the future
environment at all.
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Almost one-third of manufacturing
companies feel they have underperformed
due to a lack of forward thinking, the
highest of any sector.
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Northern Ireland and Scotland stand out
as the most committed to forward thinking,
while the East Midlands and Wales fare the
worst.
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